Social Media Perceptions Among Young Adults With Cancer - Aim 1: Interviews

November 4, 2026 updated by: UNC Lineberger Comprehensive Cancer Center

This study used one-on-one interviews to understand young adults' with cancer positive and negative in-person social interactions and thoughts about social media messages that encourage in-person interactions with people they barely know. Young adults with cancer (ages 22-39) shared their reactions to mock social media posts and images and described recent in-person interactions with strangers and acquaintances to inform the design of intervention messages, personal stories, and behavioral tips.

Study Overview

Status

Completed

Detailed Description

Participants completed a single, 60-minute semi-structured interview on Zoom following a standardized guide in three parts: 1) sharing a recent positive experience; 2) describing recent in-person interactions with acquaintances and with strangers, including emotional responses, comfort, and experiences discussing their cancer; and 3) reviewing and giving feedback on three image sets (peers experiencing loneliness, peers experiencing connectedness, and spaces where connection could occur) and two mock intervention messages shown as social media posts with a personal story, intervention text, and behavioral tips.

Study Type

Observational

Enrollment (Actual)

33

Contacts and Locations

This section provides the contact details for those conducting the study, and information on where this study is being conducted.

Study Locations

    • North Carolina
      • Chapel Hill, North Carolina, United States, 27599
        • University of North Carolina at Chapel Hill, Department of Radiation Oncology

Participation Criteria

Researchers look for people who fit a certain description, called eligibility criteria. Some examples of these criteria are a person's general health condition or prior treatments.

Eligibility Criteria

Ages Eligible for Study

22 years to 39 years (Adult)

Accepts Healthy Volunteers

No

Genders Eligible for Study

All

Sampling Method

Non-Probability Sample

Study Population

Participants diagnosed with cancer at ages 15-39 who are currently ages 22-39.

Description

Inclusion Criteria:

  • Participants must be 22-39 years old
  • Participants must have received a cancer diagnosis at ages 15-39
  • Participants must also receive treatment at adult oncology facilities
  • Participants must also use social media

Exclusion Criteria:

  • None

Study Plan

This section provides details of the study plan, including how the study is designed and what the study is measuring.

How is the study designed?

Design Details

  • Observational Models: COHORT
  • Time Perspectives: PROSPECTIVE

Cohorts and Interventions

Group / Cohort
Intervention / Treatment
Participants joined semi-structured interview

All participants completed a 60-minute semi-structured interview on Zoom, describing recent in-person interactions with strangers and acquaintances and giving feedback on image sets and mock social media intervention messages.

60-minute semi-structured interview with review of three image sets (loneliness, connectedness, spaces) and two mock intervention messages (connected peer general story, lonely peer cancer story).

What is the study measuring?

Primary Outcome Measures

Outcome Measure
Measure Description
Time Frame
Themes in Reactions to Mock Intervention Messages and Images (Semi-Structured Interview Guide; Thematic Analysis)
Time Frame: Baseline, During a single 60-minute interview

Using a standardized semi-structured interview guide, participants reviewed three image sets (peers experiencing loneliness, peers experiencing connectedness, and spaces where connection could occur) and two mock intervention messages formatted as social media posts. Participants described what they liked most and least, what caught their attention, whether the images and posts conveyed their intended meaning, and whether the posts might motivate in-person interactions. Interviews were audio-recorded and professionally transcribed. Two coders independently coded each transcript using a thematic analysis framework with an a priori codebook (refined after initial coding), and disagreements were resolved by consensus.

Baseline, During a single 60-minute interview

Secondary Outcome Measures

Outcome Measure
Measure Description
Time Frame
Themes in In-Person Interactions With Strangers and Acquaintances (Semi-Structured Interview Guide; Thematic Analysis)
Time Frame: Baseline, During a single 60-minute interview

Using a standardized semi-structured interview guide, participants described recent in-person interactions with acquaintances and with strangers (asked separately), including where the interaction occurred, how it made them feel, situations that made them comfortable, and experiences discussing their cancer. Transcripts were coded for positive and negative social interactions using the same thematic analysis approach. Themes were used to inform intervention message themes, personal stories, and behavioral tips.

Baseline, During a single 60-minute interview
Preferred Social Media Platforms for Intervention Messages (Semi-Structured Interview Guide; Thematic Analysis)
Time Frame: Baseline, During a single 60-minute interview

Using a standardized semi-structured interview guide, participants were asked on which social media platforms they would expect to see posts like the mock intervention messages and whether and how they would share them. Platform preferences were coded and summarized using the same thematic analysis approach.

Baseline, During a single 60-minute interview

Collaborators and Investigators

This is where you will find people and organizations involved with this study.

Investigators

  • Principal Investigator: Allison J Lazard, PhD, UNC Lineberger Comprehensive Cancer Center

Publications and helpful links

The person responsible for entering information about the study voluntarily provides these publications. These may be about anything related to the study.

Helpful Links

Study record dates

These dates track the progress of study record and summary results submissions to ClinicalTrials.gov. Study records and reported results are reviewed by the National Library of Medicine (NLM) to make sure they meet specific quality control standards before being posted on the public website.

Study Major Dates

Study Start (Actual)

August 6, 2024

Primary Completion (Actual)

January 23, 2025

Study Completion (Actual)

January 23, 2025

Study Registration Dates

First Submitted

October 27, 2026

First Submitted That Met QC Criteria

November 4, 2026

First Posted (Actual)

November 9, 2026

Study Record Updates

Last Update Posted (Actual)

November 9, 2026

Last Update Submitted That Met QC Criteria

November 4, 2026

Last Verified

November 1, 2026

More Information

Terms related to this study

Additional Relevant MeSH Terms

Other Study ID Numbers

  • 23-1978-AIM1Interviews
  • R01CA276176 (U.S. NIH Grant/Contract)

Plan for Individual participant data (IPD)

Plan to Share Individual Participant Data (IPD)?

YES

IPD Plan Description

De-identified transcripts can be made available upon request secondary to ethics approval.

Drug and device information, study documents

Studies a U.S. FDA-regulated drug product

No

Studies a U.S. FDA-regulated device product

No

This information was retrieved directly from the website clinicaltrials.gov without any changes. If you have any requests to change, remove or update your study details, please contact register@clinicaltrials.gov. As soon as a change is implemented on clinicaltrials.gov, this will be updated automatically on our website as well.

Subscribe