Designing Effective Alcohol Health Warnings: An Experimental Study With Adults in the U.S.
2026年9月8日 更新者：University of Oklahoma
Consuming alcohol is a dose-dependent and modifiable risk factor for breast cancer.
Although alcohol consumption contributes to an estimated 16% of breast cancer cases, awareness of the link between alcohol and breast cancer risk remains low.
Systematically developed and tested health warnings can support population-based approaches and intervention strategies to decrease alcohol consumption and breast cancer risk.
For instance, the U.S. Food and Drug Administration can mandate specific warnings through statements (e.g., "WARNING: This product contains nicotine…") and color graphics depicting the negative health consequences of products that can harm public health, such as tobacco and alcohol.
However, health warning statements and graphics should be assessed among intended audiences before implementation.
Research has outlined principles for effective health warning statements.
This project will test different health warning statements about the health effects of alcohol.
研究概览
地位
招聘中
条件
详细说明
Health warning statements should be assessed for effectiveness among target audiences before implementation as interventions.
Research has outlined principles for effective health warning statements.
Specifically, health warning statements are effective when they impact mediators of health behavior (e.g., message perceptions, emotional/affective reactions, and resistance to messages) as well as actual behavior.
Guided by these assumptions, we will conduct an online randomized clinical trial (RCT) (N=2,000) with US female participants (ages 18 to 65 years) who report consuming alcohol in the past 30 days (i.e., people who currently drink) and young adult female non-drinkers (ages 18-29) to assess how both samples rate different alcohol health warning statements presented in different formats.
研究类型
介入性
注册 (估计的)
2000
阶段
- 不适用
联系人和位置
本节提供了进行研究的人员的详细联系信息，以及有关进行该研究的地点的信息。
学习联系方式
- 姓名：Zachary Massey, PhD
- 电话号码：(405) 271-6872
- 邮箱：zachary-massey@ou.edu
学习地点
-
-
Oklahoma
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Oklahoma City、Oklahoma、美国、73104
- 招聘中
- University of Oklahoma Health Campus, Health Promotion Research Center
-
接触：
- Zachary Massey, PhD
- 电话号码：405-271-6872
- 邮箱：zachary-massey@ou.edu
-
-
参与标准
研究人员寻找符合特定描述的人，称为资格标准。这些标准的一些例子是一个人的一般健康状况或先前的治疗。
资格标准
适合学习的年龄
- 成人
- 年长者
接受健康志愿者
不
描述
Inclusion Criteria:
- being between 18 and 65 years of age
- assigned female at birth
- self-report having consumed alcohol in the last 30 days for the current drinker groups
- self-report not having consumed alcohol in the last 30 days for the nondrinker groups
- live in the US and able to read, speak, and understand English
学习计划
本节提供研究计划的详细信息，包括研究的设计方式和研究的衡量标准。
研究是如何设计的？
设计细节
- 主要用途：预防
- 分配：随机化
- 介入模型：阶乘赋值
- 屏蔽：无（打开标签）
武器和干预
参与者组/臂 |
干预/治疗 |
|---|---|
|
实验性的：Health warning statement evaluations (bottles)
A randomized clinical trial (RCT) cohort of adult participants (18-65) will complete a computer-based survey-experiment during a single study visit (conducted online).
They will review a series of hypothetical alcohol products and rate the images.
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The experiment will use a 2 (health warning statement: single-theme statement vs. composite paragraph) x 2 (pictogram: present vs. absent) x 2 (format: alcohol container vs. alcohol advertisement) between- and within-subjects design.
The between-subject groups are 2 (health warning statement: single-theme vs. composite message) x 2 (pictogram: present vs. absent), and the within-subjects factor is the format of warning presentation (2 alcohol containers vs. 2 alcohol advertisements).
|
|
实验性的：Health warning statement evaluations (ads)
A randomized clinical trial (RCT) cohort of adult participants (18-65) will complete a computer-based survey-experiment during a single study visit (conducted online).
They will review a series of hypothetical alcohol products and rate the images.
|
The experiment will use a 2 (health warning statement: single-theme statement vs. composite paragraph) x 2 (pictogram: present vs. absent) x 2 (format: alcohol container vs. alcohol advertisement) between- and within-subjects design.
The between-subject groups are 2 (health warning statement: single-theme vs. composite message) x 2 (pictogram: present vs. absent), and the within-subjects factor is the format of warning presentation (2 alcohol containers vs. 2 alcohol advertisements).
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研究衡量的是什么？
主要结果指标
结果测量 |
措施说明 |
大体时间 |
|---|---|---|
|
Risk perceptions of alcohol harms (questionnaire self-report)
大体时间：Assessed immediately after stimulus exposure.
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Continuous self-report measure (1 to 9) for perceptions of severity and likelihood of negative health effects occurring as a result of alcohol consumption.
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Assessed immediately after stimulus exposure.
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Perceived efficacy to prevent alcohol harms (questionnaire self-report)
大体时间：Assessed immediately after stimulus exposure.
|
Continuous self-report measure (1 to 9) for perceptions of response and self-efficacy to protect against the negative health effects occurring as a result of alcohol consumption.
|
Assessed immediately after stimulus exposure.
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Attitudes about alcohol consumption (questionnaire self-report)
大体时间：Assessed immediately after stimulus exposure.
|
Continuous self-report measure (1 to 7) for attitudes about alcohol consumption.
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Assessed immediately after stimulus exposure.
|
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Intentions to quit or reduce drinking alcohol (questionnaire self-report)
大体时间：Assessed immediately after stimulus exposure.
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Continuous self-report measure (1 to 9) for intentions to quit or reduce alcohol consumption in the next 6 months.
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Assessed immediately after stimulus exposure.
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Intentions to seek information about alcohol health effects and cancer screenings (questionnaire self-report)
大体时间：Assessed immediately after stimulus exposure.
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Continuous self-report measure (1 to 9) for intentions to seek information about the health effects of alcohol, including cancer screenings.
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Assessed immediately after stimulus exposure.
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次要结果测量
结果测量 |
措施说明 |
大体时间 |
|---|---|---|
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Attention to warning statements (questionnaire self-report)
大体时间：Assessed immediately after stimulus exposure.
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Continuous self-report measure (1 to 9) of attention to experimental images.
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Assessed immediately after stimulus exposure.
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Perceived message effectiveness (questionnaire self-report)
大体时间：Assessed immediately after stimulus exposure.
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Continuous self-report measure (1 to 9) of perceived message effectiveness of health warnings in experimental images.
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Assessed immediately after stimulus exposure.
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Reactance (questionnaire self-report)
大体时间：Assessed immediately after stimulus exposure.
|
Continuous self-report measure (1 to 9) of opposition to the health warning information in experimental images.
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Assessed immediately after stimulus exposure.
|
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Emotional responses (questionnaire self-report)
大体时间：Assessed immediately after stimulus exposure.
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Continuous self-report measure (1 to 9) for strength of positive to negative feeling/emotions about the experimental images.
|
Assessed immediately after stimulus exposure.
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Alcohol product appeal (questionnaire self-report)
大体时间：Assessed immediately after stimulus exposure.
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Continuous self-report measure (1 to 9) for appeal of products in experimental images.
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Assessed immediately after stimulus exposure.
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Unaided recall (i.e., correctly recalling health effects described in warnings)
大体时间：Assessed immediately after stimulus exposure.
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Open-ended qualitative recall.
Participants are prompted to describe the health risks of alcohol use mentioned in the experimental images.
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Assessed immediately after stimulus exposure.
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"Masked" recall (i.e., viewing health warning stimuli with messages blurred to prompt recall of specific messages)
大体时间：Assessed immediately after stimulus exposure.
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Participants view the 1st image they were exposed to in the experiment with the health warning blurred and are prompted to write down everything they can recall about it.
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Assessed immediately after stimulus exposure.
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合作者和调查者
在这里您可以找到参与这项研究的人员和组织。
研究记录日期
这些日期跟踪向 ClinicalTrials.gov 提交研究记录和摘要结果的进度。研究记录和报告的结果由国家医学图书馆 (NLM) 审查，以确保它们在发布到公共网站之前符合特定的质量控制标准。
研究主要日期
学习开始 (实际的)
2026年7月27日
初级完成 (估计的)
2026年9月1日
研究完成 (估计的)
2026年9月1日
研究注册日期
首次提交
2026年8月27日
首先提交符合 QC 标准的
2026年9月8日
首次发布 (实际的)
2026年9月10日
研究记录更新
最后更新发布 (实际的)
2026年9月10日
上次提交的符合 QC 标准的更新
2026年9月8日
最后验证
2026年9月1日
更多信息
与本研究相关的术语
其他研究编号
- 18774
计划个人参与者数据 (IPD)
计划共享个人参与者数据 (IPD)？
不
药物和器械信息、研究文件
研究美国 FDA 监管的药品
不
研究美国 FDA 监管的设备产品
不
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