Messages for Increasing Dairy Consumption (MilkMessage)
22 oktober 2015 bijgewerkt door: Mary Jung, University of British Columbia
Testing the Effectiveness of Targeted, Framed, -Efficacy Enhancing Messages for Increasing Milk and Milk Product Consumption in Adults Aged 30--50 Years.
Over 35,000 Canadians, 65% of men and 72% of women aged 31-50 years fail to consume the recommended number of milk and milk product servings (≤2 servings per day).
Given the wide range of health benefits associated with increased dietary intake of milk and milk products the objectives of this study were to conduct a prospective, 5-arm randomised controlled trial in order to test the effectiveness of a variety of messages for increasing milk and milk product consumption in men and women aged 30-50 years old.
The five arms consisted of 4 messages that contained slightly different content specifically: 1) gain-framed message condition, 2) loss-framed message condition, 3) self-regulatory efficacy-enhancing message condition, 4) gain-framed and self-regulatory efficacy-enhancing message condition and 5) loss-framed plus self-regulatory efficacy-enhancing message condition.
It was hypothesised that those who receive self-regulatory efficacy-enhancing information would consume more dairy than those who received messages without such information.
Second, those who received gain-framed messages would consume more dairy as compared to those who received loss-framed messages.
Third, those who received gain-framed messages that include self-regulatory efficacy-enhancing information would consume the most dairy in comparison to the other four conditions.
Studie Overzicht
Toestand
Voltooid
Conditie
Studietype
Ingrijpend
Inschrijving (Werkelijk)
732
Fase
- Niet toepasbaar
Contacten en locaties
In dit gedeelte vindt u de contactgegevens van degenen die het onderzoek uitvoeren en informatie over waar dit onderzoek wordt uitgevoerd.
Studie Locaties
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British Columbia
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Kelowna, British Columbia, Canada, V1V 1V7
- Health and Exercise Psychology Laboratory
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Deelname Criteria
Onderzoekers zoeken naar mensen die aan een bepaalde beschrijving voldoen, de zogenaamde geschiktheidscriteria. Enkele voorbeelden van deze criteria zijn iemands algemene gezondheidstoestand of eerdere behandelingen.
Geschiktheidscriteria
Leeftijden die in aanmerking komen voor studie
30 jaar tot 50 jaar (Volwassen)
Accepteert gezonde vrijwilligers
Ja
Geslachten die in aanmerking komen voor studie
Allemaal
Beschrijving
Inclusion Criteria:
- Between 30 and 50 years of age
- Consume less than 2 servings of milk or milk products per day
- No health or religious reasons to avoid milk and milk products
- Regular access to the internet
- Can speak and read English
Exclusion Criteria:
- Dietary restrictions, allergies, or medical reasons for limiting dairy intake will be excluded
Studie plan
Dit gedeelte bevat details van het studieplan, inclusief hoe de studie is opgezet en wat de studie meet.
Hoe is de studie opgezet?
Ontwerpdetails
- Primair doel: Ondersteunende zorg
- Toewijzing: Gerandomiseerd
- Interventioneel model: Parallelle opdracht
- Masker: Enkel
Wapens en interventies
Deelnemersgroep / Arm |
Interventie / Behandeling |
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Experimenteel: Gain-Framed
Participants receive messages that highlight the potential benefits of engaging in a specific behaviour (i.e., what positive outcomes they could experience from consuming milk and milk products).
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Participants will be randomised to one of five message conditions.
Each condition will receive a total of four emailed messages on four consecutive days (i.e., 1 message per day).
Participants in the Gain-Framed message condition will receive message content that highlights the potential benefits of consuming milk and milk products (i.e., high protein content, stronger hair and nail etc.)
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Experimenteel: Loss-Framed
Participants receive messages that highlight the potentially loses of not engaging in a specific behaviour (i.e., what they could lose from not consuming milk and milk products).
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Participants will be randomised to one of five message conditions.
Each condition will receive a total of four emailed messages on four consecutive days (i.e., 1 message per day).
Participants in the Loss-Framed message condition will receive message content that highlights the potential losses of not consuming milk and milk products (i.e., lack of essential nutrients, less calcium).
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Experimenteel: Self-Regulatory Efficacy
Participants receive messages that provide them with tips and strategies on how to engage in the consumption of milk and milk products (i.e., recipes, meal planning etc.)
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Participants will be randomised to one of five message conditions.
Each condition will receive a total of four emailed messages on four consecutive days (i.e., 1 message per day).
Participants in the Self-Regulatory Efficacy message condition will receive information pertaining to how to include milk and milk products within their diet.
This information will come in the form of recipes, meal planning, food combining etc.
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Experimenteel: Gain-Framed + Self-Regulatory Efficacy
Participants receive messages that highlight the potential benefits of engaging in a specific behaviour (i.e., what positive outcomes they could experience from consuming milk and milk products) and these messages also provide tips and strategies on how to engage in the consumption of milk and milk products (i.e., recipes, meal planning etc.).
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Participants will be randomised to one of five message conditions.
Each condition will receive a total of four emailed messages on four consecutive days (i.e., 1 message per day).
Participants in the Gain-Framed message + Self-Regulatory Efficacy condition will receive message content that highlights the potential benefits of consuming milk and milk products (i.e., high protein content, stronger hair and nail etc.) and information pertaining to how to include milk and milk products within their diet.
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Experimenteel: Loss-Framed + Self-Regulatory Efficacy
Participants receive messages that highlight the potentially loses of not engaging in a specific behaviour (i.e., what they could lose from not consuming milk and milk products) and these messages also provide tips and strategies on how to engage in the consumption of milk and milk products (i.e., recipes, meal planning etc.).
|
Participants will be randomised to one of five message conditions.
Each condition will receive a total of four emailed messages on four consecutive days (i.e., 1 message per day).
Participants in the Loss-Framed message + Self-Regulatory Efficacy condition will receive message content that highlights the potential losses of not consuming milk and milk products (i.e., lack of essential nutrients, less calcium) and information pertaining to how to include milk and milk products within their diet.
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Wat meet het onderzoek?
Primaire uitkomstmaten
Uitkomstmaat |
Maatregel Beschrijving |
Tijdsspanne |
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Changes from baseline in calcium from dairy at 1 and 4-week follow up
Tijdsspanne: Baseline, 1-week follow-up, 4-week follow-up
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Calcium consumed from dairy was assessed using a modified version of the "Calcium Calculator™" developed by the British Columbia Dairy Foundation.
The original tool assesses consumption of calcium from a comprehensive list of 30 commonly consumed calcium containing products.
For this study individuals were asked to indicate the portions they ate of 10 dairy products included in the list.
An explanation of a portion was provided for each item.
Milligrams of calcium consumed by participants on the previous day was determined for baseline, week 1 and week 4 follow-up.
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Baseline, 1-week follow-up, 4-week follow-up
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Secundaire uitkomstmaten
Uitkomstmaat |
Maatregel Beschrijving |
Tijdsspanne |
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Self-Regulatory Efficacy
Tijdsspanne: Baseline, Immedately after the Intervention (1-day), 4-Week Follow-Up
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Changes in participants self-regulatory efficacy beliefs was assessed using an 18-item measure at baseline, 1-day after completion of the intervention and at 4-week follow-up.
Self-regulatory efficacy beliefs items were context specific.
Responses were scored on a scale of 0% (not at all) to 100% (extremely confident) with response options in 10% increments.
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Baseline, Immedately after the Intervention (1-day), 4-Week Follow-Up
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Outcome Expectations
Tijdsspanne: Baseline, Immedately after the Intervention (1-day), 4-Week Follow-Up
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Changes in participants outcome expectations was assessed at baseline, 1-day after completion of the intervention and at 4-week follow-up.
The perceived likelihood of positive (16 items) and negative (5 items) outcomes occurring as a result of consuming milk and milk products was assessed using a 21-item measure.
Responses were scored on a 9-point scale from 1 (very unlikely) to 9 (very likely).
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Baseline, Immedately after the Intervention (1-day), 4-Week Follow-Up
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Outcome Values
Tijdsspanne: Baseline, Immedately after the Intervention (1-day), 4-Week Follow-Up
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Changes in participants outcome values was assessed at baseline, 1-day after completion of the intervention and at 4-week follow-up.
The perceived value of positive (16 items) and negative (5 items) outcomes occurring as a result of consuming milk and milk products was assessed using a 21-item measure.
Responses were scored on a 9-point scale with a range of 1 (little value to me) to 9 (high value to me).
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Baseline, Immedately after the Intervention (1-day), 4-Week Follow-Up
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Medewerkers en onderzoekers
Hier vindt u mensen en organisaties die betrokken zijn bij dit onderzoek.
Sponsor
Publicaties en nuttige links
De persoon die verantwoordelijk is voor het invoeren van informatie over het onderzoek stelt deze publicaties vrijwillig ter beschikking. Dit kan gaan over alles wat met het onderzoek te maken heeft.
Algemene publicaties
- Tversky A, Kahneman D. The framing of decisions and the psychology of choice. Science. 1981 Jan 30;211(4481):453-8. doi: 10.1126/science.7455683.
- Jung ME, Martin Ginis KA, Phillips SM, Lordon CD. Increasing calcium intake in young women through gain-framed, targeted messages: a randomised controlled trial. Psychol Health. 2011 May;26(5):531-47. doi: 10.1080/08870441003611544.
- Bandura A. Social foundations of thought and action: A social cognitive theory. NJ US: Prentice-Hall, Inc; 1986.
Studie record data
Deze datums volgen de voortgang van het onderzoeksdossier en de samenvatting van de ingediende resultaten bij ClinicalTrials.gov. Studieverslagen en gerapporteerde resultaten worden beoordeeld door de National Library of Medicine (NLM) om er zeker van te zijn dat ze voldoen aan specifieke kwaliteitscontrolenormen voordat ze op de openbare website worden geplaatst.
Bestudeer belangrijke data
Studie start
1 augustus 2013
Primaire voltooiing (Werkelijk)
1 november 2013
Studie voltooiing (Werkelijk)
1 november 2013
Studieregistratiedata
Eerst ingediend
20 oktober 2015
Eerst ingediend dat voldeed aan de QC-criteria
22 oktober 2015
Eerst geplaatst (Schatting)
26 oktober 2015
Updates van studierecords
Laatste update geplaatst (Schatting)
26 oktober 2015
Laatste update ingediend die voldeed aan QC-criteria
22 oktober 2015
Laatst geverifieerd
1 oktober 2015
Meer informatie
Termen gerelateerd aan deze studie
Andere studie-ID-nummers
- H12-00332
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