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Evaluation of Marketing Interventions in Colombia

21. august 2017 opdateret af: Kathryn Yount, Emory University

Evaluation Of The Effect Of Marketing Interventions For Women On Economic Empowerment And Risk Of Intimate Partner Violence In Colombia

The proposed project seeks to implement a cluster-randomized controlled trial (RCT) to measure the impact of increasing women´s incomes and providing gender equality trainings on women´s empowerment and risk of intimate partner violence (IPV) in Colombia. This project will be the first in Latin America to evaluate rigorously the impact of a marketing intervention, alone and combined with IPV prevention training. The knowledge generated from this evaluation has the potential to identify the most effective solutions to empower women, as well as to drive transformative change in current approaches to reduce IPV and promote gender equality in highly vulnerable populations in Colombia, and worldwide.

Studieoversigt

Detaljeret beskrivelse

The proposed project seeks to implement a cluster-randomized controlled trial (RCT) to measure the impact of increasing women´s incomes and providing gender equality trainings on women´s empowerment and risk of intimate partner violence (IPV) in Colombia. This project will be the first in Latin America to evaluate rigorously the impact of a marketing intervention, alone and combined with IPV prevention training. The knowledge generated from this evaluation has the potential to identify the most effective solutions to empower women, as well as to drive transformative change in current approaches to reduce IPV and promote gender equality in highly vulnerable populations in Colombia, and worldwide.

The goal of the project is to estimate the impact of generating livelihood opportunities and providing gender-based violence (GBV) training to reduce IPV among women in Colombia. This will generate much needed evidence on the most effective approach to empower women smallholder farmers and reduce their exposure to IPV. Investigators will conduct a cluster randomized controlled trial targeting approximately 100 smallholder farmers' associations and approximately 2700 women. Results will inform and strengthen future programming of humanitarian assistance and can be replicated in humanitarian interventions in other parts of the world.

The experimental operational research will compare two programmatic modalities and their impact on women's risk of exposure to IPV, against a comparison group where no intervention takes place. The modalities will include: (1) providing a stable income for women, and (2) providing a stable income and IPV trainings to women. The evaluation will take place in five departments: Cauca, Valle de Cauca, Meta, Caquetá, and Nariño.

Undersøgelsestype

Interventionel

Tilmelding (Faktiske)

1882

Fase

  • Ikke anvendelig

Kontakter og lokationer

Dette afsnit indeholder kontaktoplysninger for dem, der udfører undersøgelsen, og oplysninger om, hvor denne undersøgelse udføres.

Studiesteder

    • Bogotá
      • Aurora, Bogotá, Colombia
        • World Food Programme Colombia

Deltagelseskriterier

Forskere leder efter personer, der passer til en bestemt beskrivelse, kaldet berettigelseskriterier. Nogle eksempler på disse kriterier er en persons generelle helbredstilstand eller tidligere behandlinger.

Berettigelseskriterier

Aldre berettiget til at studere

18 år til 60 år (Voksen)

Tager imod sunde frivillige

Ingen

Køn, der er berettiget til at studere

Alle

Beskrivelse

Inclusion Criteria:

  • Women currently married or living together with a man as if married
  • Males or females who are active within the farmer's association are eligible to participate

Exclusion Criteria:

  • Women who have a husband/partner who is living elsewhere permanently

Studieplan

Dette afsnit indeholder detaljer om studieplanen, herunder hvordan undersøgelsen er designet, og hvad undersøgelsen måler.

Hvordan er undersøgelsen tilrettelagt?

Design detaljer

  • Primært formål: Andet
  • Tildeling: Randomiseret
  • Interventionel model: Parallel tildeling
  • Maskning: Ingen (Åben etiket)

Våben og indgreb

Deltagergruppe / Arm
Intervention / Behandling
Eksperimentel: Treatment Group 1
Farmers associations, including men and women, will be randomized to receive the smallholder marketing intervention.
The smallholder marketing intervention involves product purchasing (e.g., bananas, beans, goats, eggs) from smallholder farmers' associations through WFP's large procurement procedures. WFP is will also provide technical training on topics such as sustainable farming practices, quality control, and business practices.
Eksperimentel: Treatment Group 2
Farmers associations, including men and women, will be randomized to receive the smallholder marketing intervention combined with the intimate partner violence (IPV) prevention training.
The smallholder marketing intervention involves product purchasing (e.g., bananas, beans, goats, eggs) from smallholder farmers' associations through WFP's large procurement procedures. WFP is will also provide technical training on topics such as sustainable farming practices, quality control, and business practices.
IPV prevention training involves 24 hours of gender training (gender equality and rights, economic empowerment, gender-based violence prevention), and 8 hours of nutrition and food security training (with a focus on gender).
Ingen indgriben: Comparison Group 3
Women involved with farmers's associations that work independently of World Food Programmes (WFP's) assistance.

Hvad måler undersøgelsen?

Primære resultatmål

Resultatmål
Foranstaltningsbeskrivelse
Tidsramme
Incidence Physical and/or Sexual IPV
Tidsramme: Post-Baseline (12 Months)
The number of new physical and/or sexual IPV encounters as reported in the study survey.
Post-Baseline (12 Months)
Change in Prevalence of Physical and/or Sexual IPV
Tidsramme: Baseline, End-Line (12 Months Post Intervention)
The difference in the number of physical or sexual IPV encounters between baseline and post intervention as reported in the study survey.
Baseline, End-Line (12 Months Post Intervention)

Sekundære resultatmål

Resultatmål
Foranstaltningsbeskrivelse
Tidsramme
Incidence Physical IPV
Tidsramme: Post-Baseline (12 Months)
The number of new physical IPV encounters reported.
Post-Baseline (12 Months)
Incidence Sexual IPV
Tidsramme: Post-Baseline (12 Months)
The number of new sexual IPV encounters as reported in the study survey.
Post-Baseline (12 Months)
Incidence Psychological IPV
Tidsramme: Post-Baseline (12 Months)
The number of new physiological IPV encounters as reported in the study survey.
Post-Baseline (12 Months)
Incidence Economic Coercion
Tidsramme: Post-Baseline (12 Months)
The number of new encounters of economic coercion as reported in the study survey.
Post-Baseline (12 Months)
Change in Prevalence of Physical IPV
Tidsramme: Baseline, End-Line (12 Months Post Intervention)
The difference in the number of physical IPV encounters between baseline and post intervention as reported in the study survey.
Baseline, End-Line (12 Months Post Intervention)
Change in Prevalence of Sexual IPV
Tidsramme: Baseline, End-Line (12 Months Post Intervention)
The difference in the number of sexual IPV encounters between baseline and post intervention as reported in the study survey.
Baseline, End-Line (12 Months Post Intervention)
Change in Prevalence of Psychological IPV
Tidsramme: Baseline, End-Line (12 Months Post Intervention)
The difference in the number of psychological IPV encounters between baseline and post intervention as reported in the study survey.
Baseline, End-Line (12 Months Post Intervention)
Change in Prevalence of Economic Coercion
Tidsramme: Baseline, End-Line (12 Months Post Intervention)
The difference in the number of economic coercion encounters between baseline and post intervention as reported in the study survey.
Baseline, End-Line (12 Months Post Intervention)

Andre resultatmål

Resultatmål
Foranstaltningsbeskrivelse
Tidsramme
Women's Attitudes Towards Gender
Tidsramme: End-Line (12 Months Post Intervention)
General attitudes towards gender will be qualitatively collected via interview from women post intervention.
End-Line (12 Months Post Intervention)
Change in Women's Economic Empowerment
Tidsramme: Baseline, End-Line (12 Months Post Intervention)
Changes in women's thoughts on economic empowerment will be qualitatively collected via interview.
Baseline, End-Line (12 Months Post Intervention)
Change in Women's Attitudes Towards Gender
Tidsramme: Baseline, End-Line (12 Months Post Intervention)
Differences in general attitudes towards gender will be qualitatively collected via interview from women from baseline to post intervention.
Baseline, End-Line (12 Months Post Intervention)
Household Food Insecurity
Tidsramme: End-Line (12 Months Post Intervention)
Access to adequate amounts of food for the household will be assessed via interview.
End-Line (12 Months Post Intervention)
Change in Household Food Insecurity
Tidsramme: Baseline, End-Line (12 Months Post Intervention)
Change in access to adequate amounts of food for the household from baseline to end-line will be assessed via interview.
Baseline, End-Line (12 Months Post Intervention)
Total Personal and Household Income
Tidsramme: End-Line (12 Months Post Intervention)
The total income generated for a household will be collected via interview.
End-Line (12 Months Post Intervention)
Change in Total Personal and Household Income
Tidsramme: Baseline, End-Line (12 Months Post Intervention)
The difference in the total income generated for a household from baseline to end-line.
Baseline, End-Line (12 Months Post Intervention)

Samarbejdspartnere og efterforskere

Det er her, du vil finde personer og organisationer, der er involveret i denne undersøgelse.

Datoer for undersøgelser

Disse datoer sporer fremskridtene for indsendelser af undersøgelsesrekord og resumeresultater til ClinicalTrials.gov. Studieregistreringer og rapporterede resultater gennemgås af National Library of Medicine (NLM) for at sikre, at de opfylder specifikke kvalitetskontrolstandarder, før de offentliggøres på den offentlige hjemmeside.

Studer store datoer

Studiestart (Faktiske)

2. april 2016

Primær færdiggørelse (Faktiske)

31. juli 2017

Studieafslutning (Faktiske)

31. juli 2017

Datoer for studieregistrering

Først indsendt

5. juli 2017

Først indsendt, der opfyldte QC-kriterier

5. juli 2017

Først opslået (Faktiske)

7. juli 2017

Opdateringer af undersøgelsesjournaler

Sidste opdatering sendt (Faktiske)

22. august 2017

Sidste opdatering indsendt, der opfyldte kvalitetskontrolkriterier

21. august 2017

Sidst verificeret

1. august 2017

Mere information

Begreber relateret til denne undersøgelse

Andre undersøgelses-id-numre

  • IRB00083606

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