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Add a Legume to Your Cart

13 maggio 2026 aggiornato da: University of Milano Bicocca

Add a Legume to Your Cart: The Role of Tailored Communication in Promoting Healthier and More Sustainable Food Purchasing - A Study Within the Framework of the PNRR 10 ON FOODS Partnership

This study aims to evaluate the efficacy of a healthy diet promotion intervention focused on increasing legume consumption. The intervention is delivered via mobile application in a sample drawn from the healthy adult population.

Panoramica dello studio

Descrizione dettagliata

This study investigates the effects of different communication strategies on behavioral change. The intervention is designed to promote legume consumption. After compiling different profiling and assessment questionnaires, participants watch one of three different possible type of brief video performed by professional actors that discuss the benefits of eating more legumes in terms of health and environmental benefits. Then, with an ad-hoc designed task, they do a simulated grocery shopping and an automatic task to assess approach-avoidance tendency towards meat vs. legumes dishes. Finally, explicit attitudes are assessed.

Group differences are explored across three experimental conditions, which vary in the communication strategies. Group 1 watches a video with an educational communicative style and content (EDUCATIONAL), group watches a video presented with a persuasive style, and general content (PERSUASIVE), while group 3 watches a persuasive video with tailored content, based on the profiling phase (TAILORED).

The primary aim of the study is to evaluate the impact of these different communication strategies on attitudes and legume purchase. Secondary aims include the investigation of differences in other unspecific purchases.

Tipo di studio

Interventistico

Iscrizione (Effettivo)

682

Fase

  • Non applicabile

Contatti e Sedi

Questa sezione fornisce i recapiti di coloro che conducono lo studio e informazioni su dove viene condotto lo studio.

Luoghi di studio

      • Milan, Italia, 20126
        • Piazza dell'Ateneo Nuovo 1

Criteri di partecipazione

I ricercatori cercano persone che corrispondano a una certa descrizione, chiamata criteri di ammissibilità. Alcuni esempi di questi criteri sono le condizioni generali di salute di una persona o trattamenti precedenti.

Criteri di ammissibilità

Età idonea allo studio

  • Adulto

Accetta volontari sani

Descrizione

Inclusion Criteria:

  • be university students (enrolled in a bachelor's degree, master's degree/specialized degree/single-cycle degree program, or postgraduate education);
  • own a smartphone.

Exclusion Criteria:

  • consume an adequate amount of legumes (> 3 servings);
  • suffer from one or more conditions that could represent a contraindication to the consumption of certain specific categories of legumes, such as favism, allergies, irritable bowel syndrome, short bowel syndrome and/or leaky gut, forms of intestinal dysbiosis, or other intestinal disorders.

Piano di studio

Questa sezione fornisce i dettagli del piano di studio, compreso il modo in cui lo studio è progettato e ciò che lo studio sta misurando.

Come è strutturato lo studio?

Dettagli di progettazione

  • Scopo principale: Prevenzione
  • Assegnazione: Randomizzato
  • Modello interventistico: Assegnazione parallela
  • Mascheramento: Doppio

Armi e interventi

Gruppo di partecipanti / Arm
Intervento / Trattamento
Sperimentale: Educational
Participants watch a video with an educational content and communicative style about the benefits of eating legumes
Participants watch an educational video about the benefits of eating legumes. Then, they perform the grocery shopping simulation and the automatic task for approach/avoidance assessment
Sperimentale: Persuasive
Participants watch a video with an educational content and a persuasive communicative style about the benefits of eating legumes
Participants watch a persuasive video with educational content about the benefits of eating legumes. Then, they perform the grocery shopping simulation
Sperimentale: Tailored
Participants watch a video with a persuasive communicative style and tailored content about the benefits of eating legumes
Participants watch a persuasive video with a tailored content about the benefits of eating legumes. Then, they perform the grocery shopping simulation

Cosa sta misurando lo studio?

Misure di risultato primarie

Misura del risultato
Misura Descrizione
Lasso di tempo
Portions of purchased legumes - task 1 - simulation on online grocery shopping
Lasso di tempo: T1 - day 3. After compiling the baseline assessment (T0) at day 1, participants received the link to complete the second part of the survey at day 3, which was to be completed by the end of the day.

In the first task, specifically designed for the present study, participants are asked to complete a simulated online grocery shopping for the following week. The task is structured to closely resemble a real shopping experience: each item can be added to the virtual cart in a potentially unlimited number of units, with higher values indicating larger quantities purchased and a value of zero indicating that the item was not selected.

The primary outcome will consist of the total number of legume-based items selected, subsequently converted into servings. This conversion process will be carried out by the nutrition research team.

T1 - day 3. After compiling the baseline assessment (T0) at day 1, participants received the link to complete the second part of the survey at day 3, which was to be completed by the end of the day.
Explicit attitudes about legumes
Lasso di tempo: T1 - day 3. After compiling the baseline assessment (T0) at day 1, participants received the link to complete the second part of the survey at day 3, which was to be completed by day 3.

Participants were asked to express their opinions about legumes using six different bipolar scales, introduced with the following instruction:

"Now think about legumes (e.g., chickpeas, peas, beans, lentils, broad beans). Which adjectives do you consider most appropriate to describe them? Please respond to each pair of adjectives without overthinking your answer."

The bipolar adjective pairs were as follows: negative-positive; bland-tasty; isolating-convivial; unsatisfying-satiating; difficult-easy; loser-winner.

Responses were recorded on 7-point scales ranging from 1 (indicating the negative pole of each adjective pair) to 7 (indicating the positive pole of each adjective pair).

T1 - day 3. After compiling the baseline assessment (T0) at day 1, participants received the link to complete the second part of the survey at day 3, which was to be completed by day 3.
Swipe Approach-Avoidance Task (SwipeAAT)
Lasso di tempo: T1 - day 3. After compiling the baseline assessment (T0) at day 1, participants received the link to complete the second part of the survey at day 3, which was to be completed by day 3.

The Swipe Approach-Avoidance Task (SwipeAAT) is a smartphone-based version of the Approach-Avoidance Task, in which participants interact with visual stimuli according to specific instructions. Stimuli must either be "approached" (by swiping upward) or "avoided" (by swiping downward) depending on the instructions provided. Reaction times recorded during task performance are analyzed to infer spontaneous behavioral tendencies of approach or avoidance toward the presented stimuli.

To assess spontaneous approach and avoidance tendencies toward legumes and meat, two scores were computed for each participant:

Legume SwipeAAT score, calculated as the difference between the mean of all valid latencies (see Data Exclusion) for the "Avoid legumes" trials and the "Approach legumes" trials.

Meat SwipeAAT score, calculated as the difference between the mean of all valid latencies (see Data Exclusion) for the "Avoid meat" trials and the "Approach meat" trials.

T1 - day 3. After compiling the baseline assessment (T0) at day 1, participants received the link to complete the second part of the survey at day 3, which was to be completed by day 3.
Intention to increase legumes portions in the future - single ad hoc item
Lasso di tempo: T1 - day 3. After compiling the baseline assessment (T0) at day 1, participants received the link to complete the second part of the survey at day 3, which was to be completed by day 3.
Participants were asked to report their future intention to increase their weekly consumption of legumes using a single-item measure ("Do you intend to increase your consumption of legumes in the near future?"). Responses were provided on a 5-point scale ranging from 1 ("absolutely not") to 5 ("absolutely yes").
T1 - day 3. After compiling the baseline assessment (T0) at day 1, participants received the link to complete the second part of the survey at day 3, which was to be completed by day 3.

Misure di risultato secondarie

Misura del risultato
Misura Descrizione
Lasso di tempo
Portions of other purchased items - task 1 - simulation on online grocery shopping
Lasso di tempo: T1 - day 3. After compiling the baseline assessment (T0) at day 1, participants received the link to complete the second part of the survey at day 3, which was to be completed by day 3.
In addition to legumes, purchases made during the online grocery shopping simulation task will also be analyzed for other categories of interest, including meat, fruit and vegetables, processed foods, and related product categories.
T1 - day 3. After compiling the baseline assessment (T0) at day 1, participants received the link to complete the second part of the survey at day 3, which was to be completed by day 3.

Collaboratori e investigatori

Qui è dove troverai le persone e le organizzazioni coinvolte in questo studio.

Investigatori

  • Direttore dello studio: Patrizia Steca, University of Milan-Bicocca
  • Investigatore principale: Maria Elide Vanutelli, University of Milan-Bicocca

Pubblicazioni e link utili

La persona responsabile dell'inserimento delle informazioni sullo studio fornisce volontariamente queste pubblicazioni. Questi possono riguardare qualsiasi cosa relativa allo studio.

Studiare le date dei record

Queste date tengono traccia dell'avanzamento della registrazione dello studio e dell'invio dei risultati di sintesi a ClinicalTrials.gov. I record degli studi e i risultati riportati vengono esaminati dalla National Library of Medicine (NLM) per assicurarsi che soddisfino specifici standard di controllo della qualità prima di essere pubblicati sul sito Web pubblico.

Studia le date principali

Inizio studio (Effettivo)

17 novembre 2025

Completamento primario (Effettivo)

13 marzo 2026

Completamento dello studio (Effettivo)

13 marzo 2026

Date di iscrizione allo studio

Primo inviato

6 maggio 2026

Primo inviato che soddisfa i criteri di controllo qualità

13 maggio 2026

Primo Inserito (Effettivo)

20 maggio 2026

Aggiornamenti dei record di studio

Ultimo aggiornamento pubblicato (Effettivo)

20 maggio 2026

Ultimo aggiornamento inviato che soddisfa i criteri QC

13 maggio 2026

Ultimo verificato

1 maggio 2026

Maggiori informazioni

Termini relativi a questo studio

Altri numeri di identificazione dello studio

  • RM-2025-1014
  • PE00000003;CUP D93C22000890001 (Altro numero di sovvenzione/finanziamento: Italian Ministry of University and Research funded by the European Union - NextGenerationEU)

Piano per i dati dei singoli partecipanti (IPD)

Hai intenzione di condividere i dati dei singoli partecipanti (IPD)?

NO

Informazioni su farmaci e dispositivi, documenti di studio

Studia un prodotto farmaceutico regolamentato dalla FDA degli Stati Uniti

No

Studia un dispositivo regolamentato dalla FDA degli Stati Uniti

No

Queste informazioni sono state recuperate direttamente dal sito web clinicaltrials.gov senza alcuna modifica. In caso di richieste di modifica, rimozione o aggiornamento dei dettagli dello studio, contattare register@clinicaltrials.gov. Non appena verrà implementata una modifica su clinicaltrials.gov, questa verrà aggiornata automaticamente anche sul nostro sito web .

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