Targeted Video Messaging About Emergency Contraception
15. juli 2019 oppdatert av: Planned Parenthood League of Massachusetts
Targeted Video Messaging About Emergency Contraception Via a Social Media Platform
This research study will assess the real-world effectiveness of Facebook advertising as a strategy to reach women of reproductive age who are at risk of unintended pregnancy with a brief educational intervention about emergency contraception (EC).
Studieoversikt
Status
Fullført
Forhold
Intervensjon / Behandling
Detaljert beskrivelse
This research study will assess the real-world effectiveness of Facebook advertising as a strategy to reach women of reproductive age who are at risk of unintended pregnancy with a brief educational intervention about emergency contraception (EC).
The investigators will assess whether a video or website link has superior reach, engagement, and return on investment (measured as cost per click) through a Facebook ad campaign.
The investigators will also ensure that both modalities of consumer engagement (website and video) are efficacious at ensuring adequate and improved knowledge of emergency contraception through a laboratory-environment trial.
Studietype
Intervensjonell
Registrering (Faktiske)
150
Fase
- Ikke aktuelt
Kontakter og plasseringer
Denne delen inneholder kontaktinformasjon for de som utfører studien, og informasjon om hvor denne studien blir utført.
Studiesteder
-
-
Massachusetts
-
Boston, Massachusetts, Forente stater, 02215
- PPLM
-
-
Deltakelseskriterier
Forskere ser etter personer som passer til en bestemt beskrivelse, kalt kvalifikasjonskriterier. Noen eksempler på disse kriteriene er en persons generelle helsetilstand eller tidligere behandlinger.
Kvalifikasjonskriterier
Alder som er kvalifisert for studier
18 år til 29 år (Voksen)
Tar imot friske frivillige
Ja
Kjønn som er kvalifisert for studier
Hunn
Beskrivelse
Inclusion Criteria:
- Women
- 18 to 29 years old
- Living or seeking care in or around Boston, MA
- Able to participate in an in-person visit at Planned Parenthood League of Massachusetts (PPLM) Boston Health Center
- English fluency
- Have at least one social media account (i.e. Facebook, Instagram, Twitter, Pinterest, YouTube, Snapchat)
- Endorse using social media at least once a week
Exclusion Criteria:
- PPLM staff
- Currently or ever employed in the reproductive health field
- Currently using long-acting reversible contraception (LARC)
- History of permanent sterilization (by participant or sexual partner)
- Previous participation in the study
Studieplan
Denne delen gir detaljer om studieplanen, inkludert hvordan studien er utformet og hva studien måler.
Hvordan er studiet utformet?
Designdetaljer
- Primært formål: Annen
- Tildeling: Randomisert
- Intervensjonsmodell: Parallell tildeling
- Masking: Ingen (Open Label)
Våpen og intervensjoner
Deltakergruppe / Arm |
Intervensjon / Behandling |
|---|---|
|
Annen: Website about emergency contraception
Subjects are randomly assigned to view an existing website about emergency contraception.
The website contains information about the three methods of emergency contraception: the copper IUD, ulipristal pill, and levonorgestrel pill.
It includes information about their relative effectiveness and where to access emergency contraception.
|
Existing website with factual information about emergency contraception
|
|
Annen: Video about emergency contraception
Subjects are randomly assigned to view an existing video about emergency contraception.
The video is two minutes in length and contains information about the three methods of emergency contraception: the copper IUD, ulipristal pill, and levonorgestrel pill.
It includes information about their relative effectiveness and where to access emergency contraception.
|
Existing video with factual information about emergency contraception
|
Hva måler studien?
Primære resultatmål
Resultatmål |
Tiltaksbeskrivelse |
Tidsramme |
|---|---|---|
|
Emergency contraception knowledge (binary)
Tidsramme: Immediately after intervention
|
This outcome is a binary outcome that reflects a participant's ability to correctly identify an emergency contraceptive method, when to use it, and how to access it
|
Immediately after intervention
|
Sekundære resultatmål
Resultatmål |
Tiltaksbeskrivelse |
Tidsramme |
|---|---|---|
|
Copper IUD as emergency contraception knowledge
Tidsramme: Immediately after intervention
|
This outcome is a binary outcomes that reflects a participant's ability to correctly identify the copper IUD as emergency contraception, when to use it, and how to access it.
|
Immediately after intervention
|
|
Levonorgestrel pill as emergency contraception knowledge
Tidsramme: Immediately after intervention
|
This outcome is a binary outcomes that reflects a participant's ability to correctly identify the levonorgestrel pill as emergency contraception, when to use it, and how to access it.
|
Immediately after intervention
|
|
Ulipristal pill as emergency contraception knowledge
Tidsramme: Immediately after intervention
|
This outcome is a binary outcomes that reflects a participant's ability to correctly identify the ulipristal pill as emergency contraception, when to use it, and how to access it.
|
Immediately after intervention
|
|
Emergency contraception knowledge (continuous)
Tidsramme: Immediately after intervention
|
This outcome reflects the participant's overall knowledge of emergency contraception after the website or video intervention, as measured by the proportion of questions they get correct on the survey
|
Immediately after intervention
|
|
Change in emergency contraception knowledge pre- and post-intervention
Tidsramme: Immediately before and immediately after intervention
|
This outcome reflects the participant's change in knowledge of emergency contraception before and after the website or video intervention, as measured by the proportion of questions they get correct on the survey.
|
Immediately before and immediately after intervention
|
|
Likelihood of using emergency contraception pre- and post-intervention
Tidsramme: Immediately before and immediately after intervention
|
This outcome reflects the participant's likelihood of using emergency contraception both before and after the intervention, as measured on a 6 point likert scale (I would definitely use it, Very likely, Somewhat likely, Somewhat unlikely, Very unlikely, I definitely would NOT use it)
|
Immediately before and immediately after intervention
|
Samarbeidspartnere og etterforskere
Det er her du vil finne personer og organisasjoner som er involvert i denne studien.
Etterforskere
- Hovedetterforsker: Principal Investigator, MD, Planned Parenthood League of Massachusetts
Studierekorddatoer
Disse datoene sporer fremdriften for innsending av studieposter og sammendragsresultater til ClinicalTrials.gov. Studieposter og rapporterte resultater gjennomgås av National Library of Medicine (NLM) for å sikre at de oppfyller spesifikke kvalitetskontrollstandarder før de legges ut på det offentlige nettstedet.
Studer hoveddatoer
Studiestart (Faktiske)
15. januar 2019
Primær fullføring (Faktiske)
7. juni 2019
Studiet fullført (Faktiske)
7. juni 2019
Datoer for studieregistrering
Først innsendt
11. desember 2018
Først innsendt som oppfylte QC-kriteriene
11. desember 2018
Først lagt ut (Faktiske)
13. desember 2018
Oppdateringer av studieposter
Sist oppdatering lagt ut (Faktiske)
16. juli 2019
Siste oppdatering sendt inn som oppfylte QC-kriteriene
15. juli 2019
Sist bekreftet
1. juli 2019
Mer informasjon
Begreper knyttet til denne studien
Ytterligere relevante MeSH-vilkår
Andre studie-ID-numre
- 2018P001764
Plan for individuelle deltakerdata (IPD)
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