The power of positive deviance

David R Marsh, Dirk G Schroeder, Kirk A Dearden, Jerry Sternin, Monique Sternin, David R Marsh, Dirk G Schroeder, Kirk A Dearden, Jerry Sternin, Monique Sternin

Abstract

Identifying individuals with better outcome than their peers (positive deviance) and enabling communities to adopt the behaviours that explain the improved outcome are powerful methods of producing change

Figures

Figure 1
Figure 1
Mother learning new feeding practices at a mother-infant group learning centre in Abo Sidom, Egypt

References

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Source: PubMed

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