Formative research to design an implementation strategy for a postpartum hemorrhage initial response treatment bundle (E-MOTIVE): study protocol

Meghan A Bohren, Fabiana Lorencatto, Arri Coomarasamy, Fernando Althabe, Adam J Devall, Cherrie Evans, Olufemi T Oladapo, David Lissauer, Shahinoor Akter, Gillian Forbes, Eleanor Thomas, Hadiza Galadanci, Zahida Qureshi, Sue Fawcus, G Justus Hofmeyr, Fadhlun Alwy Al-Beity, Anuradhani Kasturiratne, Balachandran Kumarendran, Kristie-Marie Mammoliti, Joshua P Vogel, Ioannis Gallos, Suellen Miller, Meghan A Bohren, Fabiana Lorencatto, Arri Coomarasamy, Fernando Althabe, Adam J Devall, Cherrie Evans, Olufemi T Oladapo, David Lissauer, Shahinoor Akter, Gillian Forbes, Eleanor Thomas, Hadiza Galadanci, Zahida Qureshi, Sue Fawcus, G Justus Hofmeyr, Fadhlun Alwy Al-Beity, Anuradhani Kasturiratne, Balachandran Kumarendran, Kristie-Marie Mammoliti, Joshua P Vogel, Ioannis Gallos, Suellen Miller

Abstract

Background: Postpartum hemorrhage (PPH) is the leading cause of maternal death worldwide. When PPH occurs, early identification of bleeding and prompt management using evidence-based guidelines, can avert most PPH-related severe morbidities and deaths. However, adherence to the World Health Organization recommended practices remains a critical challenge. A potential solution to inefficient and inconsistent implementation of evidence-based practices is the application of a 'clinical care bundle' for PPH management. A clinical care bundle is a set of discrete, evidence-based interventions, administered concurrently, or in rapid succession, to every eligible person, along with teamwork, communication, and cooperation. Once triggered, all bundle components must be delivered. The E-MOTIVE project aims to improve the detection and first response management of PPH through the implementation of the "E-MOTIVE" bundle, which consists of (1) Early PPH detection using a calibrated drape, (2) uterine Massage, (3) Oxytocic drugs, (4) Tranexamic acid, (5) Intra Venous fluids, and (6) genital tract Examination and escalation when necessary. The objective of this paper is to describe the protocol for the formative phase of the E-MOTIVE project, which aims to design an implementation strategy to support the uptake of this bundle into practice.

Methods: We will use behavior change and implementation science frameworks [e.g. capability, opportunity, motivation and behavior (COM-B) and theoretical domains framework (TDF)] to guide data collection and analysis, in Kenya, Nigeria, South Africa, Sri Lanka, and Tanzania. There are four methodological components: qualitative interviews; surveys; systematic reviews; and design workshops. We will triangulate findings across data sources, participant groups, and countries to explore factors influencing current PPH detection and management, and potentially influencing E-MOTIVE bundle implementation. We will use these findings to develop potential strategies to improve implementation, which will be discussed and agreed with key stakeholders from each country in intervention design workshops.

Discussion: This formative protocol outlines our strategy for the systematic development of the E-MOTIVE implementation strategy. This focus on implementation considers what it would take to support roll-out and implementation of the E-MOTIVE bundle. Our approach therefore aims to maximize internal validity in the trial alongside future scalability, and implementation of the E-MOTIVE bundle in routine practice, if proven to be effective.

Trial registration: ClinicalTrials.gov: NCT04341662.

Keywords: Behavior change; Care bundle; Formative research; Implementation; Intervention development; Maternal health; Maternal mortality; Obstetric hemorrhage; Postpartum hemorrhage.

Conflict of interest statement

Professor Suellen Miller’s University (University of California San Francisco) holds the license for the Trademark name “LifeWrap.” The LifeWrap is the name of one first-aid device used in refractory postpartum hemorrhage, the Non-pneumatic Anti-Shock Garment (NASG). The manufacturer of the LifeWrap NASG pays the University of California a royalty for the use of the name. Professor Justus Hofmeyr has conceived a re-usable device for postpartum blood loss monitoring, the ‘Safe Birth Tray’, which is under development by Equalize Health, a non-profit global health organization who hold the intellectual property. JH may in future benefit from sales of the device. The remaining authors declare that they have no competing interests.

© 2021. The Author(s).

Figures

Fig. 1
Fig. 1
The E-MOTIVE care bundle
Fig. 2
Fig. 2
Overview of the E-MOTIVE research projects. The formative components of the project are outlined in this protocol. Subsequent publications will outline the adaptive cycles, parallel cluster randomized trial, process evaluation and cost-effectiveness. COM-B model of behavior change referring to capability, opportunity, and motivation; IDIs in-depth interviews, EtD evidence-to-decision frameworks, WHO World Health Organization
Fig. 3
Fig. 3
Integrated study conceptual frameworks: COM-B Model, Theoretical Domains Framework, Behavior Change Wheel [13]

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