Randomized Controlled Trial of Advance Notification Phone Calls vs Text Messages Prior to Mailed Fecal Test Outreach

Gloria D Coronado, Denis B Nyongesa, Amanda F Petrik, Jamie H Thompson, Anne L Escaron, Brittany Younger, Shelby Harbison, Michael C Leo, Gloria D Coronado, Denis B Nyongesa, Amanda F Petrik, Jamie H Thompson, Anne L Escaron, Brittany Younger, Shelby Harbison, Michael C Leo

Abstract

Background & aims: Mailing fecal immunochemical test (FITs) to individuals who are due for screening (mailed FIT outreach) increases colorectal cancer (CRC) screening. Little is known about how phone-based advance notifications (primers) affect the effectiveness of mailed FIT outreach programs.

Methods: We performed a prospective study of patients at a large urban health center, 50-75 years old and due for screening, with no record of a prior FIT. Participants were randomly assigned to groups that received a live phone call primer (n = 1203) or a text message primer (n = 1622), from June through December 2018. The participants were then mailed a FIT kit, followed by 2 automated calls, and live reminder calls delivered by the care team. The main outcome was completion of FIT within 3 months of assignment to the live phone call or text message group.

Results: Participants had a FIT completion rate of 16.8%, a mean age of 58 years, and 80% were Latino. In adjusted intention to treat analyses (n = 2825), FIT completion rates were higher in the patients assigned to receive a live phone call vs text message primer (percentage point difference, 3.3%; 95% CI, 0.4%-6.2%). Between-group differences increased to 7.3% points (95% CI, 3.6%-11.0%) in the per-protocol analysis of 2144 participants reached by the text message (1320/1622, 81%), live call (438/1203, 36%), or voice message (386/1203, 32%). This rate increased to 14.9% points (95% CI; 9.6%-20.1%) in the per-protocol analysis of 1758 participants reached by the text message or reached by the live call.

Conclusions: In a randomized trial, advance notification live phone calls outperformed text messages in prompting health center patients who had not previously completed a FIT to complete a mailed FIT. Clinicaltrials.gov no: NCT03167125.

Keywords: Adherence; Colon Cancer; Fecal Testing; Prevention.

Conflict of interest statement

Conflicts of interest

This author discloses the following: Dr Coronado served as the Principal Investigator on an industry funded study awarded to the Kaiser Permanente Center for Health Research to compare the clinical performance of an investigational FIT to an FDA-approved FIT. The study was funded by Quidel Corporation. The remaining authors disclose no conflicts.

Copyright © 2021 The Authors. Published by Elsevier Inc. All rights reserved.

References

    1. Coronado GD, Golovaty I, Longton G, et al. Effectiveness of a clinic-based colorectal cancer screening promotion program for underserved Hispanics. Cancer 2011;117:1745–1754.
    1. Green BB, Wang CY, Anderson ML, et al. An automated intervention with stepped increases in support to increase uptake of colorectal cancer screening: a randomized trial. Ann Intern Med 2013;158(Pt 1):301–311.
    1. Walsh JM, Salazar R, Kaplan C, et al. Healthy colon, healthy life (colon sano, vida sana): colorectal cancer screening among Latinos in Santa Clara, California. J Cancer Educ 2010;25:36–42.
    1. Sequist TD, Zaslavsky AM, Marshall R, et al. Patient and physician reminders to promote colorectal cancer screening: a randomized controlled trial. Arch Intern Med 2009;169:364–371.
    1. Myers RE, Sifri R, Hyslop T, et al. A randomized controlled trial of the impact of targeted and tailored interventions on colorectal cancer screening. Cancer 2007;110:2083–2091.
    1. Jean-Jacques M, Kaleba EO, Gatta JL, et al. Program to improve colorectal cancer screening in a low-income, racially diverse population: a randomized controlled trial. Ann Fam Med 2012;10:412–417.
    1. Sabatino SA, White MC, Thompson TD, et al. Cancer screening test use: United States, 2013. MMWR Morb Mortal Wkly Rep 2015;64:464–468.
    1. Dougherty MK, Brenner AT, Crockett SD, et al. Evaluation of interventions intended to increase colorectal cancer screening rates in the United States: a systematic review and meta-analysis. JAMA Intern Med 2018;178:1645–1658.
    1. Jager M, Demb J, Asghar A, et al. Mailed outreach is superior to usual care alone for colorectal cancer screening in the USA: a systematic review and meta-analysis. Dig Dis Sci 2019;64:2489–2496.
    1. van Roon AH, Hol L, Wilschut JA, et al. Advance notification letters increase adherence in colorectal cancer screening: a population-based randomized trial. Prev Med 2011;52:448–451.
    1. Santare D, Kojalo I, Huttunen T, et al. Improving uptake of screening for colorectal cancer: a study on invitation strategies and different test kit use. Eur J Gastroenterol Hepatol 2015;27:536–543.
    1. Libby G, Bray J, Champion J, et al. Pre-notification increases uptake of colorectal cancer screening in all demographic groups: a randomized controlled trial. J Med Screen 2011;18:24–29.
    1. Cole SR, Smith A, Wilson C, et al. An advance notification letter increases participation in colorectal cancer screening. J Med Screen 2007;14:73–75.
    1. Goodwin BC, Ireland MJ, March S, et al. Strategies for increasing participation in mail-out colorectal cancer screening programs: a systematic review and meta-analysis. Syst Rev 2019;8:257.
    1. Issaka RB, Avila P, Whitaker E, et al. Population health interventions to improve colorectal cancer screening by fecal immunochemical tests: a systematic review. Prev Med 2019;118:113–121.
    1. Senore C, Ederle A, DePretis G, et al. Invitation strategies for colorectal cancer screening programmes: the impact of an advance notification letter. Prev Med 2015;73:106–111.
    1. Kempe KL, Shetterly SM, France EK, et al. Automated phone and mail population outreach to promote colorectal cancer screening. Am J Manag Care 2012;18:370–378.
    1. Coronado GD, Rivelli JS, Fuoco MJ, et al. Effect of reminding patients to complete fecal immunochemical testing: a comparative effectiveness study of automated and live approaches. J Gen Intern Med 2018;33:72–78.
    1. Somsouk M, Rachocki C, Mannalithara A, et al. Effectiveness and cost of organized outreach for colorectal cancer screening: a randomized controlled trial. J Natl Cancer Inst 2020;112:305–313.
    1. Thompson JH, Davis MM, Leo MC, et al. Participatory Research to Advance Colon Cancer Prevention (PROMPT): study protocol for a pragmatic trial. Contemp Clin Trials 2018;67:11–15.
    1. Thompson JH, Davis MM, Michaels L, et al. Developing patient-refined messaging for a mailed colorectal cancer screening program in a Latino-based community health center. J Am Board Fam Med 2019;32:307–317.
    1. Coronado GD, Thompson JH, Petrik AF, et al. Patient-refined messaging for a mailed colorectal cancer screening program: findings from the PROMPT study. J Am Board Fam Med 2019;32:318–328.
    1. Goldman SN, Liss DT, Brown T, et al. Comparative effectiveness of multifaceted outreach to initiate colorectal cancer screening in community health centers: a randomized controlled trial. J Gen Intern Med 2015;30:1178–1184.
    1. Lofters AK, Vahabi M, Prakash V, et al. Lay health educators within primary care practices to improve cancer screening uptake for South Asian patients: challenges in quality improvement. Patient Prefer Adherence 2017;11:495–503.
    1. Nielson CM, Rivelli JS, Fuoco MJ, et al. Effectiveness of automated and live phone reminders after mailed-FIT outreach in a pilot randomized trial. Prev Med Rep 2018;12:210–213.
    1. Baker DW, Brown T, Buchanan DR, et al. Comparative effectiveness of a multifaceted intervention to improve adherence to annual colorectal cancer screening in community health centers: a randomized clinical trial. JAMA Intern Med 2014;174:1235–1241.
    1. Singal AG, Gupta S, Tiro JA, et al. Outreach invitations for FIT and colonoscopy improve colorectal cancer screening rates: a randomized controlled trial in a safety-net health system. Cancer 2016;122:456–463.

Source: PubMed

3
Subscribe