Marketing Associate - HR/Recruitment Marketing

The Medpace marketing team is seeking a full-time, office-based Marketing Associate to make a difference in building Medpace employment brand awareness and driving applicants. You’ll work collaboratively within the Marketing team as well as cross-functionally with other Medpace departments to plan, optimize, and deliver successful marketing strategies and tactics to drive growth for assigned areas of responsibility.

The ideal candidate has a solid track record of executing successful marketing campaigns and is ready for a new challenge at a rapidly growing organization with a defined path for career advancement.

• Develop and execute Marketing plans to grow awareness and drive leads for assigned areas of responsibility. Tactics may include email marketing, collateral development, digital advertising, social media, webinar coordination, SEO, and other tactics as assigned;
• Work collaboratively with internal and external subject matter experts to develop content related to assigned areas of responsibility;
• Assist in coordinating Medpace presence at key events. Tactics may include pre-event promotion; development, logistics, and management of exhibit properties; evaluation, selection, and coordination of conference sponsorship opportunities;
• Collaborate with Graphic Design team to coordinate the production of new marketing collateral, digital assets, content pieces, and other creative projects, in a manner consistent with Medpace brand standards / current campaign standards;
• Perform ongoing tracking and reporting of quantitative and qualitative marketing campaign results; and
• Complete other projects and responsibilities as assigned.

• Bachelor’s Degree in Marketing required;
• Minimum 2 years of professional, full-time marketing experience. Experience in HR/recruitment marketing or in the life science / clinical development industry is a bonus;
• Previous experience in digital advertising platforms, including Google Ads, LinkedIn, and other forms of paid media;
• Strong written and verbal communication, and excellent organizational/project management skills required; and
• Proficiency in MS Office required.