Associate Director, Global Communications
Parexel International Corporation
Durham, North Carolina
Home Based or Office Based, North Carolina
As Associate Global Communications Director you will develop, manage and implement Corporate Communications strategies to build the company’s reputation as a leader in the CRO industry with a priority focus on external stakeholders. You will work collaboratively within a team environment to ensure company communications are effective, accurate and delivered on time and on budget.
Among key external stakeholder audiences, you will focus on social, trade and business/financial media and other current/potential stakeholders. Contribute to key Media/Public Relations and Social Media initiatives in support of the Company’s business goals, with specific emphasis on thought leadership efforts to drive a positive perception of the company aligned with its growth goals. Serve as a key interface with the Marketing team on the communication of new positioning/messaging to external stakeholders to further strengthen the collaboration and position our campaigns for success.
Provides back-up support as needed to support External Communications initiatives.
ADDITIONAL JOB RESPONSIBILITIES
Media/Public Relations and Social MediaSupports efforts to build credibility and awareness of the Company, its core offerings and key experts through contributions to a comprehensive and focused social media strategy reinforcing an agreed set of key messages.Contributes to the development and delivery of integrated and focused messages to local, regional, national and international trade media. Vehicles for message delivery include mainstream/trade media interview opportunities, strategic news releases and proactive media pitches, standby and position statements, media section of corporate website, etc.Assists with news release dissemination process. Serves as a company spokesperson; establishes and maintains contact with key media targets; anticipates and responds to media inquiries.Assists in the development and leadership of the company’s social media strategy and communications, including management of current social media platform and analytic tools, and expansion of the platform to position the company with new audiences.Leads/recommends thought leadership efforts/programs in support of key initiatives aligned withour priority areas of focus (e.g., leveraging our strengths [innovation], focus on the patient).Contributes to the development of a company speakers’ bureau/speaking plan to position our subject matter experts as potential presenters for high-profile, strategic industry conferences and symposia.Assists with implementation of local public relations activities and goodwill programs to raise company visibility (e.g., CEO presentations, community/charitable contributions efforts). Contributes to the pursuit and completion of industry/other awards to lend validity to the company’s “patient-first” core value and “We Care” guiding principle as a leading, global CRO.Contributes to development of metrics/analyses that provide leading indicators of program value, demonstrating efforts to build the company’s “mindshare” versus the competition and the value of these communications back to corporate/business objectives.QualificationsMINIMUM QUALIFICATIONSSenior writer with excellent project management skillsAbility to think strategically and work in a collaborative team environment Proven ability to manage multiple projects simultaneously and meet the challenge of multitasking and delivering to tight deadlinesProven to take initiative and work under pressureAble to work with senior business leadersHigh level of attention to detail and organizational skills Thrives in a fast-paced, progressive and dynamic environment • Experienced in social media/external communications/PR technologiesAbility to adapt to cultural differences and work in a global environment Ability to maintain a flexible work schedule NOTE: This job description is not designed to contain a comprehensive listing of activities, duties or responsibilities. Performs other related duties as assigned or as necessary
EDUCATION/EXPERIENCEMinimum of 15 years of Corporate Communications (External Comms) experience, ideally with background that includes Internal Communications and/or integrated communicationsBachelor's Degree in Journalism, Communications/Strategic Communications or English preferredExperience in CRO/life sciences industry preferredEEO DisclaimerParexel is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to legally protected status, which in the US includes race, color, religion, sex, sexual orientation, gender identity, national origin, disability or protected veteran status.