Young Adult Smoker's Treatment Demand

February 28, 2017 updated by: Robin Mermelstein, University of Illinois at Chicago

Increasing Young Adult Smoker's Demand for Internet-based Cessation Treatment

The purpose of this study is to determine whether tailored online advertisements will drive young adult smoker's (18 to 26 years old), who are motivated to quit, to use Internet-based cessation treatment.

Study Overview

Status

Completed

Conditions

Intervention / Treatment

Study Type

Observational

Enrollment (Actual)

3070

Contacts and Locations

This section provides the contact details for those conducting the study, and information on where this study is being conducted.

Study Locations

  • United States
    • Illinois
      • Chicago, Illinois, United States, 60608
        • Institute for Health Reseach and Policy, UIC

Participation Criteria

Researchers look for people who fit a certain description, called eligibility criteria. Some examples of these criteria are a person's general health condition or prior treatments.

Eligibility Criteria

Ages Eligible for Study

16 years to 28 years (Adult)

Accepts Healthy Volunteers

No

Genders Eligible for Study

All

Sampling Method

Non-Probability Sample

Study Population

Young adult Internet users

Description

Inclusion Criteria:

  • 18 to 30 years old
  • smoke on some days or everyday
  • enrollment in specified online cessation program

Study Plan

This section provides details of the study plan, including how the study is designed and what the study is measuring.

How is the study designed?

Design Details

  • Observational Models: Case-Control
  • Time Perspectives: Cross-Sectional

Cohorts and Interventions

Group / Cohort
Intervention / Treatment
No ad exposure
Young adults, who enroll in the cessation program, one month prior to presenting the online advertisements (intervention).
Ad exposure
Young Adults, who register for the cessation program, by clicking through the online advertisements (intervention).
Behavioral: Online advertisement
Internet advertisement with messages tailored for young adult smoker's motivated to quit

What is the study measuring?

Primary Outcome Measures

Outcome Measure
Measure Description
Time Frame
Program Enrollment
Time Frame: 1-month intervals over 7 months
Rates of enrollment will be calculated as the proportion of visitors who enroll in treatment (e.g., number of enrollments/number of click-throughs from banner ads).
1-month intervals over 7 months

Collaborators and Investigators

This is where you will find people and organizations involved with this study.

Sponsor

University of Illinois at Chicago

Collaborators

National Cancer Institute (NCI)
University of Iowa
Truth Initiative

Investigators

  • Principal Investigator: Robin J Mermelstein, PhD, University of Illinois at Chicago
  • Principal Investigator: Susan J Curry, PhD, University of Iowa

Study record dates

These dates track the progress of study record and summary results submissions to ClinicalTrials.gov. Study records and reported results are reviewed by the National Library of Medicine (NLM) to make sure they meet specific quality control standards before being posted on the public website.

Study Major Dates

Study Start

May 1, 2012

Primary Completion (Actual)

November 1, 2012

Study Completion (Actual)

November 1, 2012

Study Registration Dates

First Submitted

March 30, 2012

First Submitted That Met QC Criteria

April 2, 2012

First Posted (Estimate)

April 3, 2012

Study Record Updates

Last Update Posted (Actual)

March 30, 2017

Last Update Submitted That Met QC Criteria

February 28, 2017

Last Verified

February 1, 2017

More Information

Terms related to this study

Other Study ID Numbers

  • 2008-06778
  • R01CA134861-01A1 (U.S. NIH Grant/Contract)

This information was retrieved directly from the website clinicaltrials.gov without any changes. If you have any requests to change, remove or update your study details, please contact register@clinicaltrials.gov. As soon as a change is implemented on clinicaltrials.gov, this will be updated automatically on our website as well.

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