Use of Airtime Amounts to Improve Interactive Voice Response Surveys in Colombia and Tanzania

A Randomized Controlled Trial of Varying Airtime Amounts to Improve Interactive Voice Response (IVR) Survey Performance in Colombia and Tanzania

This study evaluates the effect of three different airtime incentive amounts on interactive voice response (IVR) survey cooperation, response, refusal and contact rates, as compared to control group, in Colombia and Tanzania.

Study Overview

Status

Completed

Conditions

Intervention / Treatment

Detailed Description

Using random digit dialing (RDD) sampling technique, participants were randomized one of four airtime incentive amounts contingent on them completing the noncommunicable disease risk factor survey. This mobile phone survey will be sent as an interactive voice response (IVR). In IVR surveys, participants use their touch tone key pad to answer pre-recorded questions. (i.e. If you are male, pres 1; If you are female, press 2). This study will be conducted in both Colombia and Tanzania.

Study Type

Interventional

Enrollment (Actual)

4723

Phase

  • Not Applicable

Contacts and Locations

This section provides the contact details for those conducting the study, and information on where this study is being conducted.

Study Locations

    • D.c.
      • Bogota, D.c., Colombia
        • Instituto de Salud Publica Pontificia Universidad Javeriana
      • Dar Es Salaam, Tanzania
        • Ifakara Health Institute

Participation Criteria

Researchers look for people who fit a certain description, called eligibility criteria. Some examples of these criteria are a person's general health condition or prior treatments.

Eligibility Criteria

Ages Eligible for Study

18 years and older (ADULT, OLDER_ADULT)

Accepts Healthy Volunteers

Yes

Genders Eligible for Study

All

Description

Inclusion Criteria:

  • Access to a mobile phone
  • Greater or equal to 18 years of age
  • In Colombia, conversant in the Spanish language. In Tanzania, conversant in the Swahili language.

Exclusion Criteria:

  • Less than 18 years of age

Study Plan

This section provides details of the study plan, including how the study is designed and what the study is measuring.

How is the study designed?

Design Details

  • Primary Purpose: OTHER
  • Allocation: RANDOMIZED
  • Interventional Model: PARALLEL
  • Masking: SINGLE

Arms and Interventions

Participant Group / Arm
Intervention / Treatment
NO_INTERVENTION: Control
No airtime incentive was given for completing the survey
EXPERIMENTAL: 2X incentive
2X airtime incentive
An incentive given in the form of airtime
EXPERIMENTAL: 1X Incentive
1X airtime incentive
An incentive given in the form of airtime
EXPERIMENTAL: Lottery Incentive
Lottery airtime incentive given to one in 20 participants
An incentive given in the form of airtime

What is the study measuring?

Primary Outcome Measures

Outcome Measure
Measure Description
Time Frame
Cooperation Rate #1
Time Frame: Through study completion, an average of one month
As defined by American Association for Public Opinion Research, cooperation rate is defined as I/(I+P+R) where I is complete interviews, P is partial interviews, and R is refusals and breakoffs.
Through study completion, an average of one month
Response Rate #4
Time Frame: Through study completion, an average of one month
As defined by American Association for Public Opinion Research, response rate is defined as (I+P)/(I+P+R+eU) where I is complete interviews, P is partial interviews, R is refusals and breakoffs, and eU is the estimated eligible proportion of unknowns
Through study completion, an average of one month

Secondary Outcome Measures

Outcome Measure
Measure Description
Time Frame
Contact Rate #2
Time Frame: Through study completion, an average of one month
As defined by American Association for Public Opinion Research, contact rate is defined as (I+P+R)/(I+P+R+eU) where I is complete interviews, P is partial interviews, R is refusals and breakoffs, and eU is the estimated eligible proportion of unknowns
Through study completion, an average of one month
Refusal Rate #2
Time Frame: Through study completion, an average of one month
As defined by American Association for Public Opinion Research, refusal rate is defined as (R)/(I+P+R+eU) where R is refusals and breakoffs, I is complete interviews, P is partial interviews, and eU is the estimated eligible proportion of unknowns
Through study completion, an average of one month

Collaborators and Investigators

This is where you will find people and organizations involved with this study.

Sponsor

Collaborators

Publications and helpful links

The person responsible for entering information about the study voluntarily provides these publications. These may be about anything related to the study.

Study record dates

These dates track the progress of study record and summary results submissions to ClinicalTrials.gov. Study records and reported results are reviewed by the National Library of Medicine (NLM) to make sure they meet specific quality control standards before being posted on the public website.

Study Major Dates

Study Start (ACTUAL)

August 9, 2018

Primary Completion (ACTUAL)

November 13, 2018

Study Completion (ACTUAL)

November 13, 2018

Study Registration Dates

First Submitted

December 10, 2018

First Submitted That Met QC Criteria

December 10, 2018

First Posted (ACTUAL)

December 11, 2018

Study Record Updates

Last Update Posted (ACTUAL)

December 11, 2018

Last Update Submitted That Met QC Criteria

December 10, 2018

Last Verified

December 1, 2018

More Information

Terms related to this study

Other Study ID Numbers

  • 00007318-4.1

Plan for Individual participant data (IPD)

Plan to Share Individual Participant Data (IPD)?

NO

Drug and device information, study documents

Studies a U.S. FDA-regulated drug product

No

Studies a U.S. FDA-regulated device product

No

This information was retrieved directly from the website clinicaltrials.gov without any changes. If you have any requests to change, remove or update your study details, please contact register@clinicaltrials.gov. As soon as a change is implemented on clinicaltrials.gov, this will be updated automatically on our website as well.