Wellness Program Outreach and Effectiveness

December 4, 2024 updated by: Massachusetts Institute of Technology

Wellness Program Outreach and Effectiveness: A Randomized Controlled Trial

The investigators will conduct a randomized controlled trial to evaluate the impact of an outreach campaign designed to increase engagement with Pack Health, a Quest Diagnostics wellness program providing individual health coaching for weight management and diabetes prevention. While employee wellness and disease-management programs have the potential to improve wellbeing and reduce healthcare costs, their effectiveness is often undermined by low engagement and selection bias in participant comparisons. This study will test whether an outreach approach that auto-enrolls eligible individuals-employees and their spouses/domestic partners-into the program, with the option to opt out, can increase engagement and improve health outcomes compared to the standard invitation-based approach.

Study Overview

Status

Recruiting

Conditions

Detailed Description

The investigators will conduct a randomized controlled trial to evaluate the impact of an outreach campaign designed to increase engagement with Pack Health, a Quest Diagnostics wellness program providing individual health coaching for weight management and diabetes prevention. While employee wellness and disease-management programs have the potential to improve wellbeing and reduce healthcare costs, their effectiveness is often undermined by low engagement and selection bias in participant comparisons. This study will test whether an outreach approach that auto-enrolls eligible individuals-employees and their spouses/domestic partners-into the program, with the option to opt out, can increase engagement and improve health outcomes compared to the standard invitation-based approach.

Participants will be randomly assigned to one of two groups: the intervention group, which will receive auto-enrollment outreach, and the control group, which will receive traditional invitation-based outreach. The primary outcome will measure program engagement as the share who begin the program. Secondary outcomes will include additional measures of engagement, such as the number of modules completed, health outcomes observed in subsequent risk assessments and healthcare claims, and employee retention. This trial will provide evidence on whether an opt-out framing in outreach campaigns can enhance the effectiveness of wellness programs, ultimately informing best practices for population health management.

Study Type

Interventional

Enrollment (Estimated)

2000

Phase

  • Not Applicable

Contacts and Locations

This section provides the contact details for those conducting the study, and information on where this study is being conducted.

Study Contact

Study Contact Backup

Study Locations

Participation Criteria

Researchers look for people who fit a certain description, called eligibility criteria. Some examples of these criteria are a person's general health condition or prior treatments.

Eligibility Criteria

Ages Eligible for Study

  • Adult
  • Older Adult

Accepts Healthy Volunteers

No

Description

Inclusion Criteria:

  1. Provided informed consent.
  2. Those who are eligible for the Pack Health program:

    • Employees/spouses/domestic partners over the age of 18
    • Metabolic syndrome defined as results indicating 3 or more of the following risk factors:

      • High waist circumference (>35 inches for women and >40 inches for men)
      • High triglycerides (≥150 mg/dl)
      • Low HDL cholesterol (<50 mg/dl for women and <40 mg/dl for men)
      • High Blood Pressure (≥130/85)
      • High Fasting Glucose (≥100 mg/dl)

Exclusion Criteria:

  • 1. Anyone under the age of 21. They will not be part of the study and will receive messages as if they were in the control group.

    2. Anyone observed in claims data with a historical diagnosis of:

    • Anorexia nervosa
    • Bulimia nervosa
    • Binge-eating disorder
    • Body dysmorphic disorder
    • Major depression
    • Post-traumatic stress disorder (PTSD)
    • Severe anxiety disorder

Study Plan

This section provides details of the study plan, including how the study is designed and what the study is measuring.

How is the study designed?

Design Details

  • Primary Purpose: Health Services Research
  • Allocation: Randomized
  • Interventional Model: Parallel Assignment
  • Masking: None (Open Label)

Arms and Interventions

Participant Group / Arm
Intervention / Treatment
Active Comparator: Opt-in Outreach
Outreach notifies those eligible that they are invited to join the program, as usual practice.
Eligible participants are invited to enroll
Experimental: Opt-out Outreach
Outreach notifies those eligible that they are enrolled in the program and invited to begin their first session.
Outreach notifies those eligible that they are enrolled in the program and invites them to start participating.

What is the study measuring?

Primary Outcome Measures

Outcome Measure
Measure Description
Time Frame
Probability of Engagement initiation
Time Frame: 12 months
The outcome is whether participants begin the program at some point during the Annual Risk Assessment year.
12 months

Secondary Outcome Measures

Outcome Measure
Measure Description
Time Frame
Probability of Engagement level
Time Frame: 12 months
Number of modules completed during the Annual Risk Assessment year.
12 months
Probability of Retention at end of annual-risk-assessment year
Time Frame: 12 months
Indicator the person is working for the firm on August 31, 2025
12 months
Annual Risk Assessment Measures: HbA1c
Time Frame: 24 months
HbA1c the following year's Annual Risk Assessment
24 months
Annual Risk Assessment Measures: Weight
Time Frame: 24 months
Weight measured in the following year's Annual Risk Assessment
24 months

Other Outcome Measures

Outcome Measure
Measure Description
Time Frame
Probability of full program engagement
Time Frame: 12 months
Indicator for completing 9 modules during the Annual Risk Assessment year.
12 months
Probability of membership in the top 5% of healthcare claims
Time Frame: 12 months
Indicator that the person is in the right tail of the distribution of claims.
12 months
Probability of membership in the top 1% of healthcare claims
Time Frame: 12 months
Indicator that the person is in the right tail of the distribution of claims.
12 months
Mean number of Inpatient visits
Time Frame: 12 months
Number of inpatient visits during the Annual Risk Assessment year.
12 months
Mean number of ED visits
Time Frame: 12 months
Number of emergency department visits during the Annual Risk Assessment year.
12 months
Mean number of outpatient visits
Time Frame: 12 months
Number of outpatient visits during the Annual Risk Assessment year.
12 months
Mean total healthcare claims
Time Frame: 12 months
Total healthcare claims during the Annual Risk Assessment year.
12 months

Collaborators and Investigators

This is where you will find people and organizations involved with this study.

Investigators

  • Principal Investigator: Joseph Doyle, PhD, MIT Sloan School of Management

Study record dates

These dates track the progress of study record and summary results submissions to ClinicalTrials.gov. Study records and reported results are reviewed by the National Library of Medicine (NLM) to make sure they meet specific quality control standards before being posted on the public website.

Study Major Dates

Study Start (Actual)

October 2, 2024

Primary Completion (Estimated)

August 31, 2025

Study Completion (Estimated)

August 31, 2026

Study Registration Dates

First Submitted

November 22, 2024

First Submitted That Met QC Criteria

December 4, 2024

First Posted (Estimated)

December 10, 2024

Study Record Updates

Last Update Posted (Estimated)

December 10, 2024

Last Update Submitted That Met QC Criteria

December 4, 2024

Last Verified

December 1, 2024

More Information

Terms related to this study

Plan for Individual participant data (IPD)

Plan to Share Individual Participant Data (IPD)?

NO

IPD Plan Description

Subject to approval from implementation partner.

Drug and device information, study documents

Studies a U.S. FDA-regulated drug product

No

Studies a U.S. FDA-regulated device product

No

This information was retrieved directly from the website clinicaltrials.gov without any changes. If you have any requests to change, remove or update your study details, please contact register@clinicaltrials.gov. As soon as a change is implemented on clinicaltrials.gov, this will be updated automatically on our website as well.

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